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Blockchain impacts on wine production

The guarantee of correct and quality information and reputable products will come from the blockchain, which solves the problem of data tampering and guarantees the credibility and transparency of the wine supply chain traceability system.

 

After more than 7,000 years of tradition and history, winemakers incorporate technology as an element of preserving the strength of the liquid venerated by the markets. From the moment our ancestors discovered fire and began to develop skills in the production of their food and drinks, the product obtained by partial or total fermentation of fresh, whole or crushed grapes or musts, has history as an essential ingredient.


Wine is tradition and trust, in addition to smells and flavors, made with grapes. To ensure the best blend from the vineyard to the consumer's hands, the industry has started to invest in implementing blockchain-based systems. By connecting all supply chain stakeholders, technology offers more efficiency, added value, auditability, data security, leading to more trust and value from end customers.

Field-to-consumer monitoring

Wine traceability involves methods by which anyone in the wine supply chain can verify the origin and composition of each batch of wine, its storage conditions, the processes followed and all the products that have been in contact with the wine after the production. And this information is available to everyone from vineyard to consumers.


How blockchain reduces fraud

General consumers and wine collectors face a huge problem in the face of increasing counterfeiting, adulteration and excessive use of preservatives and dangerous chemicals. Since the early 1990s, there has been a rapid increase in wine counterfeiting. Fraudsters tend to forge and label cheap wines for rare and collectible wines. They then sell it at auctions by forging stories.


Between 17% and 50% of wines are counterfeit


The guarantee of correct and quality information and reputable products will come from the blockchain, which solves the problem of data tampering and guarantees the credibility and transparency of the wine supply chain traceability system. All actors involved in the value chain, from the production to the sale of wine, are registered as a block in the chain. Data is visible to all relevant participants. If any member of the network tries to tamper with the chain, all interconnected members will know about the tampering.


The market view for Blockchain application for wines


Rodrigo Pinto, Winehunter and founder of Viver Vinhos.

The solution helps to interact more with the wine. Not only to have access to accurate and reliable information about the wine, the vineyards, techniques used, etc., but also to know the opinion of those who have tasted it, their pairing tips and the moments they experienced. The idea of ​​consumer feedback allows for immense possibilities for customer engagement. Being able to share on social networks, recommend to a friend and participate in promotional campaigns are some that quickly come to my mind. The fact is that we will have much more confidence when buying a wine. It will also be of great value to my work as a winehunter, bringing information of easy access, transparency and trust to the business. What I transmit orally to my customers, I will now be able to show the whole history of wine and its characteristics, giving more security to the customer.


Livia Armani- Founder Grapepeople

Technology, more precisely blockchain, comes to help us have more qualitative and accurate information about wine, amidst a wide variety of options between grapes, crops, regions and countries, access to the entire production chain and detailed information. makes our work as entrepreneurs much easier and more accurate, today we have a large amount of information in our hands to supply our different customers and market demands.


Benefits

Check out some of the specific applications of blockchain in the wine production chain

Authentication of the region of origin

Blockchain technology can be used to validate the exact region from which the raw material was sourced. This includes soil conditions, rainfall, climate under which the grapes were grown.


Grape variety classification

Specialists use IoT sensor to register batches electronically. The tagging or tokenization is traceable throughout the supply chain, including trader details, classification location, technique used, etc.


Validation of the Wine Age

Once the fruit age determination is done, the data can be stored in blockchain, including the details of such tests, test facility, analysis date.


Validation of Wine Production/Technology

Analysis results for a given batch or variety of wine can be stored on the blockchain in an unadulterated process. Based on the values ​​determined from this analytical process, and by storing the results in a blockchain, the process, the technology can be identified or, even better, the results of the chemical analysis can determine the value of the wine.


Validation of storage and transport in the cellar

During wine storage in the cellar, temperature, humidity and other physical aspects can be tracked regularly and stored on the blockchain, with periodic sampling.


Inventory Accuracy

The stock of different products in different locations can also be easily managed through the blockchain. Alternatively, the blockchain can be used as a secondary system to validate inventories received and managed at the various stages of the wine supply chain.


Yield Predictions

Whether using statistical methods and techniques, time series predictions can forecast the yields of different grape varieties, taking into account various factors that contribute to grape production.


Trend Projections

Data contributes to the monitoring of global trends, demand and supply, helping winegrowers to expect market returns from specific grape varieties in different seasons. The information, when captured on blockchain and made available to all winegrowers, democratizes fair award practices in an open and transparent way, helping all stakeholders, without price manipulation and also preventing any other fraudulent practices.


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